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Mazda Opens First Indonesia Assembly Plant with Rp400 Billion Investment and Global Standards

31 Jul, 2026
Mazda Opens First Indonesia Assembly Plant with Rp400 Billion Investment and Global Standards

PT Eurokars Motor Indonesia (EMI), the official Mazda brand holder in Indonesia, officially inaugurated the Mazda Indonesia Plant, Mazda’s first vehicle assembly facility in Indonesia, in Citeureup, Bogor, West Java (28/07). The facility marks a new stage in Mazda’s long-term investment strategy in Indonesia by starting local vehicle assembly based on global manufacturing standards.

The inauguration was attended by representatives from the Ministry of Industry of the Republic of Indonesia, Mazda Motor Corporation, and Eurokars Group. The event highlighted collaboration between the government, global automotive company, and regional business partners to strengthen Indonesia’s automotive industry.

Mazda Begins Local Vehicle Assembly with Global Manufacturing Standards

The opening of Mazda Indonesia Plant marks the first time Mazda has assembled vehicles in Indonesia since PT Eurokars Motor Indonesia became the company’s official brand holder in 2017.

The facility was developed to expand Mazda’s manufacturing capabilities in Indonesia while ensuring production quality follows Mazda Global Manufacturing Standards.

Mazda Indonesia Plant is a dedicated vehicle assembly facility built exclusively for Mazda vehicles. Unlike shared assembly facilities, all equipment, production methods, and processes were designed specifically based on Mazda’s global manufacturing standards.

The production process integrates several stages, starting from the receiving of Completely Knocked Down (CKD) components, material management through the Warehouse Management System (WMS), component preparation through kitting, and delivery of components to each assembly station according to production sequences.

All production activities are managed through the Manufacturing Execution System (Assembly Line Control). This system allows every component, production process, and vehicle to be digitally recorded with high traceability.

During its initial operation, the facility assembles the Mazda CX-30 as its first locally produced model. The plant has a production capacity of more than 10,000 units per year through a two-shift operation system, following the company’s business development.

Mazda Invests More Than Rp400 Billion in Indonesia Assembly Facility

Mazda invested more than Rp400 billion to establish the Mazda Indonesia Plant on nearly 65,000 square meters of land. The facility includes production lines, quality validation areas, a dedicated test track, and supporting facilities.

After assembly, each vehicle undergoes a series of quality validation processes, including body setting, wheel alignment, and dynamic testing on a dedicated test track that simulates different road conditions.

The testing process continues through Water Leak Test, Under Body Inspection, Final Inspection, and Product Audit before vehicles are declared to meet Mazda quality standards and distributed to customers.

All inspection results are evaluated in the Audit Room as a vehicle quality validation center based on Mazda Quality Index for Customer (MQIC). This process ensures every vehicle produced meets Mazda’s global quality standards before reaching customers.

Mazda Applies Strict Quality Control and Develops Indonesian Manufacturing Talent

Mazda Indonesia Plant operates with the People, Process, and Quality approach as its operational foundation. Mazda stated that quality begins with people and is strengthened through consistent manufacturing processes.

All production personnel receive intensive training with direct support from experts from Mazda Motor Corporation. The program focuses on developing technical skills and transferring Mazda’s manufacturing knowledge to Indonesian human resources.

Workers are introduced to Mazda’s Monozukuri philosophy, Takumi Craftsmanship spirit, and zero defect mindset. These principles make quality responsibility part of every stage of production.

“Quality is built by people, refined through disciplined processes, and maintained through continuous improvement. Therefore, every vehicle assembled at this facility must deliver the quality, craftsmanship, performance, reliability, and driving experience expected by Mazda customers in Indonesia,” said Toru Nakajima, Senior Executive Officer, ASEAN Business Office, Mazda Motor Corporation.

Mazda also applies the Quality Before Volume philosophy at the Mazda Indonesia Plant. The company prioritizes ensuring every vehicle meets global quality standards before increasing production capacity based on market development.

Quality control is implemented through continuous monitoring during the assembly process, as well as Process Audit, Product Audit, and Mazda Quality Index for Customer (MQIC) Audit conducted periodically by Mazda Motor Corporation.

The production process also follows Instruction Sheets for Operation (ISFO) and Instruction Sheets for Inspection (ISFI), which are controlled directly by Mazda Motor Corporation as operational and inspection standards.

Mazda Indonesia Plant Becomes Foundation for Long-Term Automotive Growth

Mazda Indonesia Plant is part of Mazda’s long-term investment strategy in Indonesia. The facility is designed to support manufacturing capability development, human resource development, and knowledge transfer with Mazda Motor Corporation.

Ricky Thio, President Director of PT Eurokars Produksi Pratama and Chief Operating Officer of PT Eurokars Motor Indonesia, said the facility represents an important milestone for Mazda in Indonesia.

“Today is an important milestone in Mazda’s journey in Indonesia. The inauguration of Mazda Indonesia Plant is not only about introducing Mazda’s first assembly facility in Indonesia but also becoming a foundation for Mazda’s future in Indonesia. Through this investment, we bring Mazda’s global manufacturing standards while reaffirming our long-term commitment to grow together with Indonesia and provide real contributions to the development of the national automotive industry,” said Ricky Thio.

Mazda Indonesia Plant is also prepared to support the development of other Mazda models assembled in Indonesia, gradual production capacity increases, and increased use of domestic components through collaboration with national supporting industries while maintaining Mazda’s global quality standards.

The Ministry of Industry appreciated Mazda’s investment through the development of Mazda Indonesia Plant as part of efforts to strengthen Indonesia’s automotive manufacturing industry.

Setia Diarta, Director General of Metal, Machinery, Transportation Equipment, and Electronics Industry (ILMATE), Ministry of Industry of the Republic of Indonesia, said the facility is expected to provide added value through increased domestic manufacturing activities, technology transfer, human resource development, and employment opportunities.

“With production capacity reaching 10,000 units per year, we hope this facility can provide greater added value for the national economy through increased domestic manufacturing activities, strengthening technology transfer, human resource development, and expanding employment opportunities in the automotive sector,” said Setia Diarta.



PHOTO: MAZDA

This article was created with AI assistance.

We make every effort to ensure the accuracy of our content, some information may be incorrect or outdated. Please let us know of any corrections at [email protected].

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