PT Bank Syariah Indonesia Tbk (BSI) continues to show strong performance in its gold business after becoming the only bank licensed to offer bullion bank services in Indonesia. As of March 31, 2025, BSI Emas Digital's gold balance grew 231% year-on-year, amounting to IDR 772 billion.

Digital Gold Sales Surge 357% as Demand for Gold Investment Rises

BSI also reported a significant increase in digital gold sales, rising 357% year-on-year to a total of 174.84 kg. This growth highlights the increasing public interest in gold investment, which BSI is keen to address through its comprehensive offerings.

BSI Offers Innovative Solutions for Easy Gold Investment

According to Anton Sukarna, Director of Sales & Distribution at BSI, the growing gold investment trend reflects a larger societal interest in gold as an investment. As the only bank authorized by OJK to run bullion bank services, BSI provides a complete range of services, including buying and storing gold, to meet consumer needs. The bank’s BYOND app allows customers to buy gold either upfront or through installment payments.

How BSI Emas Digital Meets Growing Public Interest in Gold

BSI is continuously innovating its gold investment solutions. Through the BYOND by BSI super app, customers can invest in gold easily, whether through direct purchases or installment payments, making it more accessible to a broader audience.

Gold Prices Reach Record High, Boosting BSI’s Gold Business

The price of gold has seen a significant increase, further driving demand for gold investments. As of April 11, 2025, the price of PT Aneka Tambang (Antam) gold bars soared to IDR 1,941,000 per gram. The international price of gold reached an all-time high on April 10, 2025, with a 2.98% increase to USD 3,173.92 per troy ounce.

BSI’s #CaraEmas Service Simplifies Gold Pawn Transactions

BSI also offers #CaraEmas, a gold pawn service that allows customers to access quick funds by pawning their gold. This service is fast, with a process time of under 30 minutes, and offers high gold appraisals with affordable fees.

BSI’s Role in Increasing Public Access to Gold Investment

BSI’s digital gold services have played a crucial role in making gold investment more accessible. The bank continues to promote financial inclusion by offering customers the ability to invest in gold via BYOND by BSI, with flexibility for withdrawals or printing physical gold at BSI branches.

BYOND by BSI Facilitates Easy Gold Investment and Flexibility

Through BYOND by BSI, customers can easily manage their gold investments, with features such as online purchases, installment plans, and the ability to withdraw or convert digital gold into physical form at BSI branches, making gold investment simpler and more flexible than ever.

PHOTO: WARTA EKONOMI/SUFRI YULIARDI

This article was created with AI assistance.