Bnetfit, an internet service provider operating since 2018, introduced its new identity and outlined its 2026 business transformation during the “Bnetfit Media Connect: Iftar Gathering 2026” at ARTOTEL Thamrin Jakarta (03/03).

The company unveiled its roadmap titled “From Connectivity Provider to National ICT Champion, Building a Measurable, Secure, and Sustainable Digital Ecosystem,” signaling a shift from being solely a connectivity provider to an integrated ICT service provider supporting Indonesia’s digital ecosystem.

Ade Tjendra, CEO, emphasized:

“We do not just provide internet, but want to serve as the foundation for Indonesia’s digital ecosystem growth through scalable, secure, and reliable infrastructure.”

Leadership Changes Highlight Digital Transformation Goals

Victor Irianto, previously CEO, now serves as Commissioner. He highlighted the importance of adapting to accelerating digitalization, including automation and AI-based services, cloud solutions, security, data centers via Nexbyte, IoT, and regional connectivity between Indonesia, Singapore, and ASEAN.“Digital transformation is inevitable. Indonesia must have strong connectivity, not only nationally but also regionally,” said Victor.

New Identity Symbolizes Growth and Sustainability

Bnetfit launched a new logo representing growth and sustainability. The letter “B” is curved like butterfly wings, symbolizing change and expansion, paired with an infinity line to indicate consistent service. Blue and green colors reflect trust, stability, and sustainability, aligning with the company’s values of Connected Living, Shared Growth, and Infinity Support.

Advanced Infrastructure and Regional Connectivity

Bnetfit uses Dense Wavelength Division Multiplexing (DWDM) to increase fiber-optic network capacity without building new infrastructure. This technology supports over 96 channels at speeds up to 800 Gbps, improving efficiency while reducing power consumption.

For international connectivity, Bnetfit relies on SEA Cable Exchange-1 (SeaX-1) and Super Sistem Batam-Singapore (SSBS), spanning 250 km connecting Mersing, Changi, and Batam. Domestically, the BTI-1 submarine cable, approximately 4,500 km from Batam to Manado with branches to Gresik, Makassar, and Balikpapan, strengthens the national data backbone.

The company also collaborates with PT Linknet Tbk and Asianet to maximize more than 7 million homepasses, expanding digital service coverage across Indonesia.

Expanding Digital Services Across Indonesia

Galuh Kusumah, GM Business Development, stated:

“We want to be a strategic partner in national digital transformation by delivering scalable, secure, and reliable solutions.”

With rebranding, leadership changes, and a structured roadmap, Bnetfit positions itself as a National ICT & Digital Infrastructure Provider, ready to take on a larger role in developing Indonesia’s digital ecosystem.

PHOTO: INEWS MEDIA

This article was created with AI assistance.

We make every effort to ensure the accuracy of our content, some information may be incorrect or outdated. Please let us know of any corrections at [email protected].