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Economy

BYD Ranks Third in Indonesia Auto Sales as Toyota Maintains Market Leadership

12 Nov, 2026
BYD Ranks Third in Indonesia Auto Sales as Toyota Maintains Market Leadership

Indonesia's automotive market recorded higher wholesale deliveries and retail sales in October 2026, with both indicators increasing month-on-month and year-on-year. Chinese electric vehicle manufacturer BYD also climbed to third place in monthly wholesale deliveries, while Toyota maintained its position as the country's leading automotive brand (11/11).

Data from the Association of Indonesia Automotive Industry (Gaikindo) showed that wholesale vehicle deliveries from manufacturers to dealerships reached 81,482 units in October, up 2.4% from 79,538 units in September and 10% compared with October 2025.

Retail sales from dealerships to consumers increased 1.5% month-on-month to 82,429 units, representing a 10.5% year-on-year increase from the 81,243 units recorded in September.

During the first ten months of 2026, cumulative wholesale deliveries reached 760,476 units, up 19.7% year-on-year. Retail sales over the same period totaled 758,653 units.

Indonesia Auto Sales Increase in October 2026

October's sales performance showed renewed growth following a temporary slowdown in September. However, wholesale and retail volumes remained below their respective highest monthly records for 2026.

Wholesale deliveries reached their highest level of the year in February, at 81,247 units. Retail sales recorded their annual peak in August, with 83,421 units.

In the automotive industry, wholesale deliveries refer to vehicles shipped from factories to dealerships, while retail sales represent vehicles sold by dealerships to consumers.

Wholesale figures are used as a measure of automotive market conditions because they reflect vehicle distribution from manufacturers to dealerships. They also provide information about dealership inventory and expected consumer demand.

Toyota Leads as BYD Climbs to Third Place

Toyota maintained its leading position in Indonesia's automotive market in October, recording 23,551 wholesale deliveries. The figure represented approximately 29% of total monthly wholesale shipments.

From January to October 2026, Toyota accumulated 221,358 wholesale units, equivalent to a 29.1% market share. Its cumulative retail sales reached 217,902 units, representing 28.7% of total retail deliveries.

Daihatsu ranked second in October with 10,772 wholesale units. Its cumulative wholesale and retail deliveries reached 123,214 units and 121,471 units, respectively.

BYD recorded one of the most notable developments in the monthly rankings, securing third place with 6,639 wholesale units. The Chinese electric vehicle manufacturer accumulated 50,366 wholesale deliveries and 49,065 retail sales during the first ten months of 2026.

Suzuki followed in fourth place in October with 6,104 wholesale units. However, the Japanese manufacturer retained third position in cumulative wholesale deliveries, with 59,328 units between January and October.

Other manufacturers in the October rankings included Mitsubishi Fuso with 5,145 units, Mitsubishi Motors with 3,739 units, Hino with 3,536 units, Jaecoo with 3,514 units, Honda with 3,478 units, and Isuzu with 3,119 units.

Mitsubishi Motors maintained fourth place in cumulative wholesale deliveries, recording 52,153 units during the ten-month period.

BYD Atto 1 Ranks Second Among Best-Selling Cars

The Toyota Kijang Innova family, which includes the Zenix and Reborn variants, remained Indonesia's best-selling vehicle in October. The model recorded 4,543 wholesale units.

The all-electric BYD Atto 1 ranked second with 4,329 units, followed by the Daihatsu Gran Max Pickup with 4,212 units.

Other models in the rankings included the Toyota Calya, which recorded 3,827 units, and the Toyota Avanza, with 3,552 units.

Jaecoo's J5 sport utility vehicle secured sixth place with 3,366 wholesale units.

The Toyota Rush followed with 3,042 units, narrowly ahead of the Suzuki Carry Pickup, which recorded 3,040 units. The Daihatsu Sigra reached 2,654 units, while the Toyota Veloz Hybrid completed the top ten with 2,600 units.

Japanese and Chinese Brands Compete in Indonesia's Automotive Market

Japanese manufacturers continued to dominate Indonesia's automotive market in October, with Toyota and Daihatsu holding the first and second positions in monthly wholesale deliveries.

However, Chinese manufacturers also recorded significant volumes. BYD ranked third among automotive brands, while Jaecoo secured eighth place in monthly wholesale deliveries.

The individual model rankings also featured Chinese vehicles. The BYD Atto 1 secured second place, while the Jaecoo J5 ranked sixth.

The Toyota Kijang Innova remained the country's best-selling vehicle, while other Japanese models, including the Toyota Calya, Toyota Avanza, Toyota Rush, Suzuki Carry Pickup, and Daihatsu Sigra, also appeared among the ten leading models.



PHOTO: CNBC INDONESIA

This article was created with AI assistance.

We make every effort to ensure the accuracy of our content, some information may be incorrect or outdated. Please let us know of any corrections at [email protected].

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