Meta is reportedly preparing to launch a standalone AI chatbot app for its assistant, Meta AI, aiming to strengthen its position against competitors like OpenAI’s ChatGPT and Google’s Gemini. The app is expected to debut as early as the next fiscal quarter, between April and June, according to CNBC.

Currently, Meta AI is accessible through a website and integrated into Meta’s existing platforms, including Facebook and WhatsApp. This move signals Meta’s effort to carve out a larger share of the AI market by providing users with a dedicated app for its AI technology.

In addition to the standalone app, Meta is exploring a paid subscription model for Meta AI. While details on the pricing and added features remain unclear, this strategy aligns with Meta’s broader push to monetize its AI services.

Meta AI has already attracted over 700 million monthly active users, highlighting its growing influence in the AI landscape. This user base gives Meta a solid foundation to challenge the dominance of ChatGPT and Gemini.

Beyond the app, Meta is also investing heavily in open-source AI models, such as Llama, with the goal of building an AI ecosystem that could rival OpenAI’s. To further boost its AI ambitions, Meta will host its first AI-focused developer conference, LlamaCon, in late April.

With its upcoming app, subscription plans, and AI ecosystem expansion, Meta is positioning itself as a serious contender in the race against OpenAI and Google.

PHOTO: REUTERS/NURPHOTO

This article was created with AI assistance.